Shoppers Launch 24-Hour Boycott to Protest Companies Rolling Back DEI Programs

Shoppers across the U.S. initiated a 24-hour boycott today, February 28, targeting companies that have scaled back or eliminated their diversity, equity, and inclusion (DEI) programs. The protest is part of a larger movement by consumers and activists responding to actions taken by former President Donald Trump to eliminate DEI initiatives at the federal level. The boycott, which is set to last 24…

Source